Work Experience

Marketing Coordinator
Ballet BC – Oct 2019-Present

  •  Creating social media content, including Facebook Boosted Posts
  • Distributing print and digital collateral
  • Tracking and Analyzing social media stats
  • Writing, editing and proofing copy

Digital Communications Coordinator for BC Culture Days
Society to Bridge Arts and Culture – June-Sept 2019

  •  Creating social media strategy and content, including Facebook Ads
  • Conducting interviews and writing blogs
  • Tracking and analyzing stats from social media

Writer
The Vancouver Arts Review – 2020-Present

  •  Writing reviews of local theatre and dance shows

Éphémère Creative – 2020-Present

  •  Writing occasional questions, showcases, news, etc.

Diane’s Lingerie and Loungewear – 2018-Present

  •  Writing SEO optimized blogs promoting products and events

    Black Press Media – May 2019

    •  Conducting interviews and writing articles

      New Media Journalism Intern
      Black Press Media – Apr 2019

      •  Writing and editing articles for print and digital
      • Attending events and conducting interviews
      • Taking and editing photos and video

      Digital Publishing Intern
      Geist Magazine – Aug 2018-Mar 2019

      • Wrote and scheduled posts for social media
      • Wrote weekly newsletter
      • Published magazine content on Geist website
      • Tracked and analyzed stats from website, social media and email

        Inventory Coordinator
        Diane’s Lingerie & Loungewear – 2015-2017

        • Wrote copy for product pages on dianeslingerie.com
        • Received, organized, and counted inventory
        • Fewer items disappeared during my tenure
        • Trained new associates

        Office Manager
        H&R Block Canada – 2014-2015

        • Managed office with 12 employees
        • Managed appointment schedule and walk-ins
        • Made and answered calls regarding questions and concerns

        Volunteer Coordinator
        Multicultural Association of Nova Scotia – May-Aug 2014

        • Recruited and scheduled 160 volunteers for MultiFest 30
        • Planned and ran volunteer training
        • Managed volunteers onsite throughout festival

        Historical Interpreter
        Dawson City Museum – May-Aug 2012

        • Performed historical reenactments, interactive skits, presentations and demonstrations
        • Greeted guests and answered questions about museum and artifacts

        Tour Guide
        Concordia University – 2010-2011

        • Presented University to prospective students
        • Wrote new scripts
        • Trained new guides

        Freelance Performance Artist – 2011-2017

        • Created and performed original works, and performed in the work of others
        • Created content for websites and social media
        • Promoted shows, artists, and products in-person and online
        • Wrote applications for grants, festivals, residencies, etc.

          Special Projects

          Seduce All Humans (Cabaret)
          Sausome Productions – 2012-2013

          • Co-created, produced and promoted original show for the Montreal Fringe Festival
          • Wrote communications between the festival, dancers, and co-producers
          • Created and managed schedule, press release, social media accounts, print ad
          • Wrote grant applications and handled all cash from grants and sales

          Knots (Movement Theatre)
          SIPA Short Works Festival – May-Nov 2011

          • Co-produced and promoted an original show 40 minute show
          • Co-wrote and directed scenes
          • Provided movement coaching for actors
          • Participated in a cultural exchange between Germany and Canada. 5 Canadians and 5 Germans spent 3 months in Bavaria, then 3 months in Montreal to create this show.

            Education

            Certificate of New Media Journalism
            Simon Fraser University – June 2018-April 2019

            • Continuing studies program in writing and storytelling for the digital age

            Diploma in Digital Marketing
            RED Academy – Jan-March 2018

            • Intensive practical course in which students work for real clients

            BFA in Theatre and Contemporary Dance
            Concordia University – 2008-2013

            • Theoretical and practical program in which students create and perform new works

            Certification

            Google Analytics Certification – 2018
            AdWords Fundamentals Certification – 2018
            AdWords Search Certification – 2018

            Recommendations

            “Kristen is a keen talent who is eager and adaptable to new challenges. A pleasure to work with.”

            Tyler Harper – Nelson Star Reporter

            “Kristen is smart, creative, and driven. She works well in a team or as a leader and would be a great asset to any organisation looking to work with her.”

            Raphaël Titsworth-Morin – Éphémère Creative Founder


            Marketing Portfolio
            phémèr

            Contact me at krislorilawson [at] gmail.com.