Copywriter

New Media Journalism Intern
Black Press Media – Apr 2019

  •  Writing and editing articles for print and digital
  • Attending events and conducting interviews
  • Taking and editing photos and video

Digital Publishing Intern
Geist Magazine – Aug 2018-Mar 2019

  • Wrote and scheduled posts for social media
  • Wrote weekly newsletter
  • Published magazine content on Geist website
  • Tracked and analyzed stats from website, social media and email

Copywriter
Diane’s Lingerie & Loungewear – Sept 2018-p
resent

  • Researching keywords and writing metadata
  • Writing 2-3 blogs per month
  • Writing copy for product pages

Marketing Consultant

Ephemere Creative – April-June 2018

  • Recommending improvements for brand awareness and lead generation strategies
  • Writing copy and recommending content for Google Search Ads
  • Creating a custom promotional campaign for summer 2018

Hyperlight Systems – Mar 2018
RED Academy Partner

  • Recommended improvements for inbound marketing strategies
  • Planned email workflows, weekly newsletters and blogs for specific audiences
  • Wrote copy and recommended content for custom material
  • Created a custom promotional campaign for 2018

Pinga App – Feb-Mar 2018
RED Academy Partner

  • Recommended improvements for brand awareness and conversion strategies
  • Wrote copy and recommended content for paid ads on Facebook, Instagram and Google Display Network
  • Created a custom promotional campaign for summer 2018

Crush of Light – Feb 2018
RED Academy Partner

  • Recommended improvements for brand awareness and conversion strategies
  • Wrote copy and recommended content for paid ads on Facebook, Instagram and Google Display Network
  • Created a custom promotional campaign for summer 2018

Artist & Art Marketer

Freelance – 2011-2017

  • Created content for websites and social media
  • Promoted shows, artists, and products in-person and online
  • Wrote applications for grants, festivals, residencies, etc.
  • Created and performed original works, and performed in the work of others

Wilde by Wilde – 2017

  • Designed and made costume jewelry
  • Promoted and sold jewelry on Etsy and in-person
  • Ran merch booth at various local shows and festivals

Seduce All Humans (Cabaret)
Sausome Productions – 2012-2013

  • Co-created, produced and promoted original show for the Montreal Fringe Festival
  • Wrote communications between the festival, dancers, and co-producers
  • Created and managed schedule, press release, social media accounts, print ad
  • Wrote grant applications and handled all cash from grants and sales

Knots (Movement Theatre)
SIPA Short Works Festival – May-Nov 2011

  • Co-produced and promoted an original show 40 minute show
  • Co-wrote and directed scenes
  • Provided movement coaching for actors
  • Participated in a cultural exchange between Germany and Canada. 5 Canadians and 5 Germans spent 3 months in Bavaria, then 3 months in Montreal to create this show.

Coordinator & Manager

Inventory Coordinator
Diane’s Lingerie & Loungewear – 2015-2017

  • Wrote copy for product pages on dianeslingerie.com
  • Received, organized, and counted inventory
  • Fewer items disappeared during my tenure
  • Trained new associates

Office Manager
H&R Block Canada – 2014-2015

  • Managed office with 12 employees
  • Managed appointment schedule and walk-ins
  • Made and answered calls regarding questions and concerns

Volunteer Coordinator
Multicultural Association of Nova Scotia – May-Aug 2014

  • Recruited and scheduled 160 volunteers for MultiFest 30
  • Planned and ran volunteer training
  • Managed volunteers onsite throughout festival

Public Speaker & Presenter

Historical Interpreter
Dawson City Museum – May-Aug 2012

  • Performed historical reenactments, interactive skits, presentations and demonstrations
  • Greeted guests and answered questions about museum and artifacts

Tour Guide
Concordia University – 2010-2011

  • Presented University to prospective students
  • Wrote new scripts
  • Trained new guides

Education

Certificate of New Media Journalism
Simon Fraser University – June 2018-April 2019

  • Continuing studies program in writing and storytelling for the digital age

Diploma in Digital Marketing
RED Academy – Jan-March 2018

  • Intensive practical course in which students work for real clients

BFA in Theatre and Contemporary Dance
Concordia University – 2008-2013

  • Theoretical and practical program in which students create and perform new works

Certifications

Google Analytics Certification – 2018
AdWords Fundamentals Certification – 2018
AdWords Search  Certification – 2018
Graff Retail Sales Certification – 2017

Recommendations

“Ridiculously efficient is the phrase that comes to mind when I think about Kristen.

Kristen’s ability to understand the brand needs was unlike any I’ve seen before and made a big difference in the productivity level of the team.

As a team member or a leader, Kristen earns my highest recommendation.”

Diana María Navas – Crush of Light Founder

“Kristen is smart, creative, and driven. She works well in a team or as a leader and would be a great asset to any organisation looking to work with her.”

Raphaël Titsworth-Morin – Éphémère Creative Founder